Utiq is excited to announce that it is joining IAB Europe – the European-level association for the digital marketing and advertising ecosystem.

As an industry collaborator and enabler, Utiq is perfectly aligned to the goals of IAB Europe, and we’re looking forward to co-delivering frameworks, standards and industry programmes that enable business to thrive in the European market.

Utiq’s CEO, Marc Bresseel, said, “Utiq and IAB Europe share strong common ambitions and values for the industry that make this the perfect partnership. We are clear in our role of supporting brands and publishers in putting people, privacy and choice first as we all work towards a trusted and responsible digital world for everyone. To that end, we’ll achieve our vision faster and stronger when working together with great organisations like IAB Europe”

The IAB Europe also commented on our membership, “We warmly welcome Utiq to our dynamic membership directory. As an industry association, we spearhead political advocacy and foster industry initiatives to help empower businesses to thrive within the European digital advertising market. Collaborating with companies like Utiq reinforces our commitment to instilling trust and transparency in the world of digital advertising.”

Published On: August 30, 2023