News & Insights
“Retos en el cambio del paradigma del marketing digital”
Changing the way digital marketing works is not easy. Moving from a technology or a monetisation first approach, to one that puts people first represents a marked shift in mindset. The advertising industry, marketing and the way we understand digital content have already seen major changes, but the challenges of balancing quality, quantity, cost-effectiveness and privacy in the industry are still on the table. At this point it is key [...]
November 2, 2023
NEW STARTER ALERT
We're front to back(end) happy to let you know that we've bolstered our technology team with the hire of Horacio Andres Antonelli as our new Senior Back End Developer. Horacio brings more than 15 years of experience working on all aspects of software engineering at businesses like Doctor.com and icelolly.com, with a big focus on innovation - perfect for a business like Utiq that is changing the way that digital [...]
November 5, 2023
THE UTIQ MANIFESTO: PRINCIPLE #3
Enabling a trusted and responsible digital world for everyone Creating a new reality means collaboration between people, publishers, brands, and regulators. It’s developing new technologies and business models that prioritise user privacy and data protection. It’s about educating users on their rights and responsibilities, empowering them to take back control over their privacy choices. Our beliefs are clear. They guide our behaviours, business decisions, service development, and the [...]
October 31, 2023
“Retos en el cambio del paradigma del marketing digital”
Changing the way digital marketing works is not easy. Moving from a technology or a monetisation first approach, to one that puts people first represents a marked shift in mindset. The advertising industry, marketing and the way we understand digital content have already seen major changes, but the challenges of balancing quality, quantity, cost-effectiveness and privacy in the industry are still on the table. At this point it is key [...]
November 2, 2023
NEW STARTER ALERT
We're front to back(end) happy to let you know that we've bolstered our technology team with the hire of Horacio Andres Antonelli as our new Senior Back End Developer. Horacio brings more than 15 years of experience working on all aspects of software engineering at businesses like Doctor.com and icelolly.com, with a big focus on innovation - perfect for a business like Utiq that is changing the way that digital [...]
November 5, 2023
THE UTIQ MANIFESTO: PRINCIPLE #3
Enabling a trusted and responsible digital world for everyone Creating a new reality means collaboration between people, publishers, brands, and regulators. It’s developing new technologies and business models that prioritise user privacy and data protection. It’s about educating users on their rights and responsibilities, empowering them to take back control over their privacy choices. Our beliefs are clear. They guide our behaviours, business decisions, service development, and the [...]
October 31, 2023