UTIQ: LEADING THE TELCO INNOVATION AGENDA
“Behind Utiq is a simple but impressive idea. Instead of identifying individual users via so-called cookies, as has long been the standard in online advertising, the mobile phone providers want to take on this role.”
Great to share this article by Handelsblatt, reviewing the recent innovation ambitions of leading European Telco’s.
Now – as shareholders – they are backing Utiq to demonstrate the strengths that Telcos possess in enablement, connectivity and – critically – consumer trust.
And that reality is now, as we launch in Germany, Spain and France, Marc Bresseel, Utiq’s CEO, asserts that Utiq is “more efficient and reliable” than the walled garden alternatives. This is only the beginning!
