News & Insights
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UTIQ REACTS TO EUROPEAN COMMISSION PUSH FOR BREAK UP OF GOOGLE’S PROGRAMMATIC AD’S BUSINESS
The recent huge news that the European Commission – and before that, the DOJ – are both set to push for the break-up of Google’s programmatic Ad’s business, is a tipping point for the Ad Tech industry: "The Commission's preliminary view is therefore that only the mandatory divestment by Google of part of its services would address its competition concerns." At the same time this is an acknowledgement of the [...]
June 15, 2023
“WE WANT TO GIVE USERS THE VISIBILITY AND CONTROL THEY SHOULD HAVE HAD”
Utiq es una empresa de tecnología publicitaria que ofrece un servicio de consentimiento auténtico. La empresa está construyendo un ecosistema europeo de marketing digital basado en la confianza y la transparencia, dando a los usuarios un control simple y fácil sobre sus datos. Además, Utiq permite a las marcas y a los editores ofrecer a sus audiencias experiencias relevantes financiadas con publicidad. Read more
May 16, 2023
UTIQ REACTS TO EUROPEAN COMMISSION PUSH FOR BREAK UP OF GOOGLE’S PROGRAMMATIC AD’S BUSINESS
The recent huge news that the European Commission – and before that, the DOJ – are both set to push for the break-up of Google’s programmatic Ad’s business, is a tipping point for the Ad Tech industry: "The Commission's preliminary view is therefore that only the mandatory divestment by Google of part of its services would address its competition concerns." At the same time this is an acknowledgement of the [...]
June 15, 2023
“WE WANT TO GIVE USERS THE VISIBILITY AND CONTROL THEY SHOULD HAVE HAD”
Utiq es una empresa de tecnología publicitaria que ofrece un servicio de consentimiento auténtico. La empresa está construyendo un ecosistema europeo de marketing digital basado en la confianza y la transparencia, dando a los usuarios un control simple y fácil sobre sus datos. Además, Utiq permite a las marcas y a los editores ofrecer a sus audiencias experiencias relevantes financiadas con publicidad. Read more
May 16, 2023
