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2025: The Year of Taking Action in Media and Marketing
Norman Wagner, MD, Germany For years, our industry has debated the future of digital advertising. We've spent countless hours discussing a cookieless world, the importance of media diversity, and the threats of misinformation—labelled by the World Economic Forum as one of the greatest challenges facing us in the next two years. We’ve raised our voices on conference stages, panel discussions, and forums. But as we step into 2025, it’s [...]
December 1, 2024

The Future of Network APIs: Unlocking Growth for Telcos
Boris Weiss, Head of Strategy and Telco Partnerships Network APIs are often believed to be one of the major growth drivers for telcos aiming to broaden their revenue base and tap into adjacent business models whilst leveraging their core capabilities (telco as a platform). And indeed, industry analysts forecast the network API market to grow at double digit rates to more than 1,000 billion USD in 2030. To maximize [...]
December 1, 2024

Utiq launches Trusted Partner Programme to further accelerate adoption and growth
Europe-wide initiative and certification will provide training on use cases, technical deployment and integrations, testing and delivery, and measurement and reporting Collaboration across the digital advertising ecosystem has been a key part of Utiq’s business model and roadmap since the company’s inception 18 months ago. The new launch will help Utiq on its mission to be a catalyst for change, helping create a trusted and responsible ad-funded internet [...]
November 27, 2024

2025: The Year of Taking Action in Media and Marketing
Norman Wagner, MD, Germany For years, our industry has debated the future of digital advertising. We've spent countless hours discussing a cookieless world, the importance of media diversity, and the threats of misinformation—labelled by the World Economic Forum as one of the greatest challenges facing us in the next two years. We’ve raised our voices on conference stages, panel discussions, and forums. But as we step into 2025, it’s [...]
December 1, 2024

The Future of Network APIs: Unlocking Growth for Telcos
Boris Weiss, Head of Strategy and Telco Partnerships Network APIs are often believed to be one of the major growth drivers for telcos aiming to broaden their revenue base and tap into adjacent business models whilst leveraging their core capabilities (telco as a platform). And indeed, industry analysts forecast the network API market to grow at double digit rates to more than 1,000 billion USD in 2030. To maximize [...]
December 1, 2024

Utiq launches Trusted Partner Programme to further accelerate adoption and growth
Europe-wide initiative and certification will provide training on use cases, technical deployment and integrations, testing and delivery, and measurement and reporting Collaboration across the digital advertising ecosystem has been a key part of Utiq’s business model and roadmap since the company’s inception 18 months ago. The new launch will help Utiq on its mission to be a catalyst for change, helping create a trusted and responsible ad-funded internet [...]
November 27, 2024








