When Science Fiction Becomes Reality
Mike Piperakis, Chief Technology Officer
As we enter 2025, Ridley Scott’s vision in Blade Runner feels less like fiction and more like prophecy. The convergence of AI, robotics, and autonomous vehicles is reshaping our world in unprecedented ways.
Ambient intelligence is now woven into the fabric of our daily digital interactions, while businesses race to harness AI’s transformative power. Yet, with great innovation comes great responsibility.
The advertising technology landscape is undergoing its own revolution. Welcome to the COOKIELESS era, where solutions like Utiq are leading the charge. Walled gardens are flexing their muscles, while the industry grapples with attribution challenges.
What’s particularly exciting is how emerging technologies are addressing age-old problems. AI and blockchain are showing promise in bringing transparency and fraud prevention to adtech, with Utiq’s potential in this space gaining recognition.
Privacy remains the cornerstone of these developments. As we push technological boundaries, the delicate balance between innovation and personal data protection has never been more crucial.
Thoughts? How do you see these trends shaping your industry?
